Tag Archive | ebooks

The Amazing Resilience of Indie Authors

On the wall in my office

Just when you thought it was safe to finally self-publish your novel, a new challenge rears its’ ugly head to join the long list of problems facing authors today.

Writing a book and having it published is quite an accomplishment, no matter how you get there. Accomplishing that and having a successful career as an Indie (Independent) Author, is a whole other ball game.

Don’t Get Cocky

The latest challenge which played out on the internet recently was over Trademarking. Just search the word, “Cockygate” and you’ll find dozens of posts and articles describing what happened. The issue may take some time to fully resolve, but the bottom line is this case has the potential to forever change the way we use words, and how we as authors (and maybe even the rest of the world) can advertise.

Hopefully, it won’t be the worst-case scenario that many fear. But, it simply adds another brick to the growing wall of obstacles one faces when publishing on the internet.

What else, you may ask? Here’s just a few of the everyday challenges I see when talking with other Indie Authors on social media:

Pirates– illegal copies of books on websites, either for free or for sale (someone else making money off your hard work)

Troll reviewers– leaving bad reviews on books they never read, or due to shipping problems, or revealing spoilers

Retailers (especially the really big one) stripping pages read, stripping reviews, shutting down accounts with no explanation, accusing authors of breach of contract due to pirates having stolen their work, or scammers using their books without their knowledge, page reads suddenly dropping off, sales suddenly dropping off, not changing or correcting issues in a timely manner—all with no notice, little recourse and scant communication options

Losing money on pre-scheduled ads and promotions because of the above

Possibly unscrupulous readers obtaining books through giveaways and then selling them online, or returning them for money (when gifted online- of course they have the right; but did they get it for free to read, or just to get something for it? We never know).

Purchasers reading an entire series, and then returning all books for a refund (try that in any other industry. Not talking here about accidental purchases, but systematic read and returns).

 

I may have missed a few, feel free to add your own. This doesn’t even cover the subject of how e-books have been devalued due to so many free books on the market, but it bears consideration when looking at all the things which affect a career. Indies put so much time, effort, and money into their books, and get relatively little for each book in sales. So, any and all of the above challenges chip away at what could be profits.

However…

Despite all of the above, I have found the Indie Author community to be some of the most helpful, patient, kind, supportive, and resilient bunch of people I have ever come across. They love writing so much, they keep going despite all the problems. They share information on social media, in blog posts, and in craft books, to help other authors fight the good fight to get our work into the hands of readers.

Yes, there are a few bad apples, or those who inadvertently piss others off, even though they mean well. But the vast majority of authors know this:

WE ARE NOT EACH OTHER’S COMPETITION!

We are stronger banding together. The beauty of writing books is, readers keep reading.  Just because a reader has read every vampire romance novel out there, doesn’t mean she is done. If you write a good one, she’ll probably read that, too. So, having books that look similar, sound similar, have similar stories (tropes) are a good thing. It helps the readers find what they are looking for. Just because someone buys another author’s book, does not mean they won’t buy one of yours.

In fact, it usually has the opposite effect of spurring more sales, overall. Readers find new authors, authors find new readers.

Most Indie authors know this and strive to give the readers what they want. Yes, we all do “copy” each other—to a point. Except for plagiarism, of course. Don’t ever do that.

I was proud to be part of the Indie Author community this week, as I witnessed how creative the support for each other was. From sharing links to buying books, to joint promotions—Indies banded together like never before. There was even a hash tag, #ThisIsHowYouIndie.  It was solidarity at its finest. A few of us had been affected by the Trademark issue, so all of us were.

So, go find your Tribe, and love them hard. How else are we going to face all the challenges of Indie Publishing, and celebrate our wins?  We are all in these trenches together, so we may as well help each other.

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Interview With Author Lexi C. Foss- Two New Series Debut

 

I am very excited to feature a debut author here on my blog. Her name is Lexi C. Foss, and I’m predicting she will be a well-known author in no time! She debuts in May 2017 with not one, but TWO new series, and already has the interwebs abuzz. Her paranormal romance, Blood Laws, and her Contemporary Romance, The Prince’s Game, will both be released in May 2017. Lexi took time out of her ultra-busy release schedule to tell us a bit more about her herself and her exciting new releases.

Welcome, Lexi! It’s unusual for an author to debut two separate series at the same time, so tell us how that came about.

I’m still debating if this was a good decision, or one made in a moment of insanity. I wrote both books around the same time because I needed to balance the dark with the light. Blood Laws is a bit edgier with darker elements, while The Prince’s Game has a humorous undertone and light subject matter. I’m curious to see how they do in comparison to each other with readers. I’ve always loved statistics, so I’m sure I’ll have some fun playing with the results of this case study.

When did you make the decision to write your books and how did you decide on indie publishing?

I’ve always been a daydreamer. On a boring day back in 2009, I decided to write down some dialogue that was floating around in my head. Then I added some description, and suddenly I was staring a 300,000 word monstrosity that I realized was a full blown series. I toyed with various voices, wrote a few other story ideas out, and then I went back to school for my Master of Public Health. My hobby was put on hold until last summer (2016) when a friend of mine encouraged me to get back into writing and take it seriously. She told me about indie publishing, introduced me to an awesome group of writers, and the rest was history.

In Blood Laws, you created a world with paranormal creatures, who appear on the surface to be everyday people. What challenges did you face to make your characters stand out?

I don’t know that I really faced any challenges in making them stand out, but I have faced challenges toning down some of their voices. They are all very loud in my head, demanding I write one thing or another, and sometimes I have to put them in timeout for unruly conduct. Balthazar is the biggest offender. He wasn’t supposed to be in Blood Laws at all, but he kept badgering me until I gave in (he would tell me – “I told you so” – because his scenes did make sense in the end). They all have their own quirks, and I love writing about them. Their voices and unique mannerisms are what makes brings them to life on paper.

The Prince’s Game is a bit different from the intensity of Blood Laws. Was it a challenge to write two series at the same time?

Not at all. The Prince’s Game offered me the mental break I needed after writing Blood Laws. It was a lighter, funnier story that is very different from darkness of Blood Laws. Writing both books so close together kept my creativity fresh, and gave me a break before starting on what will be a very dark novel – Forbidden Bonds.

Will you be attending any conferences this year, so readers can meet you?

I will be all over the place this year:

  • Romantic Times Convention in Atlanta, Georgia: May 2, 2017 – May 7, 2017
  • Romance Writers of America Conference in Orlando, Florida: July 26, 2017 – July 29, 2017
  • Book Obsessed Babes Author Signing Event in Destin, Florida: September 9, 2017
  • Indie Romance Convention: October 4, 2017 – October 7, 2017
  • For the Love of Books & Alcohol in Chicago, IL: October 14, 2017

What’s next? Tell us about your upcoming works in progress or new releases.

Blood Laws will be released on May 2nd and The Prince’s Game will be released on May 9th. So those are my upcoming new releases.  As for works in progress: I’m currently writing Forbidden Bonds, which is book 2 of the Immortal Curse series, and outlining The Charmer’s Gambit, which is book 2 of the Mershano Empire series.

Just for fun, let us know something personal about you…

I was born into a family of Eclipse Chasers. You might be wondering what the means… Well, it means I travel all over the world to see total solar eclipses of the sun. I have see 5 so far in my lifetime (Mexico 1991, Caribbean 1998, Zambia 2001, Turkey 2006, South Pacific 2012), and I will be adding a 6th one to my list in August 2017 (Nashville, TN).

Thanks Lexi! I’m so looking forward to reading all of your books. Here are the important links for everything Lexi C. Foss:

Website

Amazon Author Page

Facebook

Blood Laws Buy Links

The Prince’s Game Buy Links

 

 

 

Do Debut Authors Really Have A Chance In Today’s Market?

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“The E-Book Goldrush Is Over.” “The Market Is Saturated.” “There Is A Tsunami of Crap on the Internet.”

There’s doom and gloom in the world of publishing lately. Articles and blog posts, forums and feeds all dissecting the state of the industry, and for the most part, it’s not pretty.

What’s Happening

Many authors, Indie and Traditional, report declining sales. The average price of books has dropped as well, which means more units must be sold to make the same income as in prior years. Competition has increased as self-publishing has exploded, and established authors also republish their backlist as e-books online. Even the classics are being republished as e-books, now listed for .99 a pop.

Sure, the Fifty Shades of Grey Trilogy stands to rake in a bajillion bucks, but that is a phenomenon unto itself. Unless you happen to have the next mega hit (and how would you know in advance? Are you psychic?), is it worth even trying to break into today’s crowded market?

How can a newbie hope to get noticed, as one tiny drop in an ocean of content?

Trends Are Changing Rapidly

There is about as much advice out there as there are authors trying to get noticed. But with everything (new technology, algorithms, buyer’s habits, the next hot social media site, etc.) changing so rapidly, by the time you read an article the advice may be outdated. The volume of books and authors trying to get noticed is so great that as soon as a trend begins, it becomes oversaturated to the point of being ridiculous. A recent case in point- how many box sets are being offered right now? Probably more than any of us could read in a lifetime! 16 books for .99? I understand the strategy behind it, but when the market is flooded with bundles the strategy may soon become ineffective.

Becoming a published author has always been a difficult road. For a short time, it seemed that self-publishing online was the answer to the prayers of unpublished authors everywhere.

And perhaps it still is. But even if you have written the next literary masterpiece or popular mega-hit, you still have to find ways to initially get your work discovered. And traditional publishing isn’t much easier. Often publishers expect the author to do most of the marketing, and the window for discoverability (time on the bookstore shelf) is very short.

There are only so many readers, and they can only read so much, as Guest Host Dario Ciriello deftly explored in this recent Fiction University Blog post.

 

What Seems To Be Working Right Now

From what I have read the debut authors who have a decent chance today, assuming their work is professional quality, and they have a media platform and marketing strategy in place, are those that are incredibly prolific, churning our several books a year. Target numbers vary, but at least 4-12 or more (including novellas and short stories). The consensus is that having a volume of titles available creates more of a following, as binge readers can feast on a constant supply of titles. Turning out a new title every 30-60 days is almost required to get noticed, gain traction and build a fan base. Kristin Lamb wrote an excellent post recently that hones in on why “binge watching” has become so popular, and it seems to happening with readers, as well.

That kind of schedule is simply out of reach for many of us. So what can you do if you are not a high-producing author?

Slowly building a following still works well for some authors, especially if they write for a niche market.   So if you aren’t prolific or a fast producer, you can still have a successful career. Just be prepared for a marathon, not a sprint.

Should A New Writer Even Try?

So if you are new, and it is taking a while to get something ready to launch, can you even hope to have a chance by the time you are ready? Won’t the market be even more crowded by then?

It is entirely possible. But, just like the lottery, if you don’t play, your chance of winning is zero.

If you love writing, take your craft seriously, and spend the time and money to make your work the best it can be, why not take a chance?

You will never know what can happen, unless you try.

Anne R. Allen posted an article recently on this very subject with excellent suggestions on marketing for new writers in today’s turbulent world of publishing. If you get discouraged, as I sometimes do, look around to other authors who have been through the ups and downs, the cycles of the industry. There is always something you can do to move forward.

The upside is– there has never been a better time to be a writer. Even with all the changes, and the gloomy market out there, at least now new authors have options. Today it is easier than ever to get the help you need to succeed, too.

So, yes, despite the Chicken Littles who say the publishing sky is falling, I say give it a shot. As the saying goes, “The truth is sometimes stranger than fiction”.   Make your own truth!