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When You Really, Really Don’t feel Like Celebrating The Holidays

So not into it!

Are you one of those people who dreads the holiday season, while everyone else around you is making merry? Do you look forward to New Year’s Eve most of all, because it means all this holiday nonsense and commercialism will finally be over?

You’re not alone.

How and why one chooses to celebrate or not celebrate the holidays is an intensely personal thing. It may be cultural, it could be religious, or it may simply be personal preference. But when something is as pervasive in society as is our annual ramp up to the grand finale of New Year’s Eve, and all the hectic activity in between, it can take a toll on a person’s attitude.

Holiday Overload

I must confess that as I’ve gotten older, I am less interested in the holiday hubbub. Decorating feels like a chore; shopping for gifts becomes a race against time. Endless holiday-themed commercials become even more annoying than pharmaceutical ads, and I swear if I hear “Winter Wonderland” one…more…time…

But then, when Christmas is almost here, a yearning comes from somewhere deep inside, and I find myself searching closets for that old DVD of Rudolph or the Grinch or Charlie Brown. I actually look forward to exchanging gifts, because the pressure to find and wrap them is over. Seeing little kids getting all excited over the lights or going to see Santa melts my irritation away, and I find myself enjoying the holidays once more.

So now I try every year to not let cynicism take over, and enjoy the little things.

Deep As Snow

But some people have more serious issues with the holidays, and that is what prompted me to write the short stories that comprise my novella, Running In Snow. Sometimes past trauma can make it difficult for some people to enjoy the holidays. I’ve had a few unpleasant holidays in my past, so I wondered what it would be like for someone who refused to celebrate, but was in a situation where they had to?

What on earth would make them go through with it?

That was the basis for Noelle’s Promise, the first short story. Noelle had some serious trauma around Christmas from her childhood, to the point where she would not participate at all. Not with friends, not at work, not in any way. She simply avoided it.
But when she fell in love, her life changed. Should she continue to ignore the holidays, or try to join in her boyfriend Logan’s family celebrations? She makes a valiant effort to do so, but things don’t go as planned. Noelle discovers that sometimes the way past your fears is to go right through them.

Eve’s Hope, the second short holiday story, is about a woman who believes she is cursed. Every New Year’s Eve, something goes wrong. When her heater goes out in a rare Atlanta snowstorm, her handsome neighbor rescues her and invites her to his party. She makes the best of it, hoping to get through the night without her bad luck kicking in. Let’s just say there’s a few surprises in store before the clock strikes midnight.

I enjoyed writing these emotional holiday tales because I was able to explore those feelings of dread I get every year, but still end up on a happy note. Do you ever experience negative feelings around the holidays? How do you cope?

Running In Snow is available on Amazon and  other retailers (Nook, Kobo, iTunes) for just .99. I hope you enjoy the holidays, however you choose to spend them!

 

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The Writing Process- Are You Doing It Wrong?

There are unlimited books, blog posts, webinars and podcasts on the subject of how to be a better writer. Advice on how to plot, to develop characters, or to nail the perfect dialogue…the list is infinite. There is no shortage of instruction on “how to” write a novel.
But one thing no one can teach you, is what your writing process should be. Because the way each writer goes about the process of actually writing is as unique to the individual as are fingerprints.

Plotter or Pantser? Or Planser, Maybe?

Of course, there are similarities. But even the two main designations of “Plotter” and “Pantser” fall short of describing most authors, many of who profess to be a combination of the two. Then there are the linear writers, who write a story chronologically, and the non-linear writers who craft the scenes according to which ones they are most excited about or inspired by, and assemble them into a coherent timeline later.

But other than that, processes can vary tremendously from one writer to another, and sometimes from one project to another. There is no one right way to craft a book or story, so each writer’s personal process must be respected.

Writing Quirks

Some like to sprint, others don’t. Some are obsessive about keeping to a certain word count per day or each writing session, while some, like me, write by scene. While having word count goals may be the motivator that gets some writers going, others are just as motivated by finishing a scene, however long or short it may be.

One author friend confessed to me a writing habit that made me realize just how individual our “process quirks” are. She was discussing a WIP (work in progress) with a friend, who kept asking her what was going to happen further on in the story, plot wise. The author knew everything about her own story, every plot point, the ending, etc. But she refused to fill her eager friend in on the details, because if she talked to anyone else about her story, she’d “feel” as though she’d already written it. She was afraid she would lose interest and momentum in the story by discussing it with others, thus jeopardizing her ability to write the story as she envisioned. For some writers, discovering the story as it is being written is their process.

Some other “quirks” of the writing process might be:

Listening to music while you write
Having to sit in a certain room or chair
Needing a particular snack or beverage before you begin
Re-reading the previous chapter before you start
Never reading the previous work you’ve done on a book until it is finished
Discussing each step along the way with a trusted friend or critique partner as you write
Not discussing the book with anyone until it’s finished
Write out scenes or outlines long hand
Use note cards, post-its or storyboards to plot

Respect The Process!

So, while it’s fine to discuss with others how your personal writing process works, keep in mind it may not work for others. So many factors come into play—personality, level of experience, living situation, time constraints, and energy level, to name a few. We don’t have to approve of or understand other writer’s processes, but we should respect them.

Because, unlike the (so-called) writing “rules”, a writer’s process is very personal. There’s no “right” or “wrong” way to write. Some methods may seem more or less productive than others, but we all must find our own way to the end of our writing projects. Personally, I think it’s amazing how we can all end up at the same place (completed books) via so many different ways of writing.

What are your writing process quirks? Has anyone ever criticized your writing process?

Cover Reveal of Running In Snow-A Holiday Novella

I know, autumn has just begun and in many places, it still feels like summer. At least it has here in Atlanta with ninety degree temperatures. But the Holiday Season is right around the corner and this year, I have a Holiday Novella release!

It’s called Running In Snow, and that is the cover in the featured photo. Elle at EJRDigital Art did a fantastic job at capturing the mood of these two heartwarming yet emotional holiday tales. Release date is November 7, 2017, and it will be available for preorder in October, date TBD.

Full disclosure here—I never had the desire to write a holiday story, or even short stories for that matter. But this is proof that writers can get inspiration from anywhere. The idea for the first story, Noelle’s Promise, hit me out of the blue. I read a blog post (sorry, I cannot recall the author) about writing holiday stories, and the idea came to me—what would happen if someone who didn’t celebrate the holidays was in a situation where they had to? Why would they not want to celebrate? How would that play out?

I guess it may be an unusual twist, but that seems to be what I do. If you’ve read my Higher Elevation Series, then you know I come at subjects from a different angle sometimes. These holiday stories are deeply emotional, and my characters go through some real soul searching. But they end up on a happy note.

Here’s the cover copy for Running In Snow:

Two heartwarming tales of love and redemption. And snow.

Noelle’s Promise

Does your past define the future?

Noelle has one cardinal rule─never, ever celebrate the holidays. But now she’s promised to spend them with her boyfriend, Logan, and his extended family. As the festivities begin, bad memories surface. She manages to suppress her anxiety and join in the celebrations, until an unexpected incident sends her fleeing into the night. Can she overcome her past before it ruins her future?

Eve’s Hope

Can a holiday be unlucky every year?

When her heater goes out in the middle of a rare Atlanta snowstorm, reclusive Eve accepts the invitation to her handsome neighbor’s party. Expecting to be bored to tears, she encounters a few surprises before the countdown to midnight begins. Can she survive just one New Year’s Eve without her bad luck kicking in?

 

I’ll be posting soon when more information becomes available. Until then, you can follow my Amazon Author Page for updates:
https://www.amazon.com/-/e/B01M4IHA1A

Or follow my Goodreads Page:
https://www.goodreads.com/author/show/15611048.Renee_Regent

Or subscribe to my newsletter. They got to see the cover a few days ago, and enjoy exclusive content, and giveaways. You also get your choice of up to FIVE FREE mini-ebooks just for signing up:

http://www.reneeregent.com/newsletter-sign-up

And you can also get excusive news and giveaways for being in my Reader’s Group on Facebook, Renee Regent’s Readers. Message me and ask to join:

https://www.facebook.com/Renee-Regent-Author-1625365841109181/

 

I’ll be sharing this cover reveal on social media and would greatly appreciate any likes, shares, retweets, etc. I am so excited to share these stories with you! Thanks again as always, for your support.

May I be the first to say, Happy Holidays!

 

 

Are Newsletters On The Way Out?

The warning signs are everywhere. “Newsletter fatigue” is setting in among readers as authors (and well, pretty much every business on the internet) inundates their inboxes with special offers. Yet, authors are still being told by every marketing guru out there that a newsletter to your fans is a must. But how effective is it as a marketing strategy?

Gold Fever

I’ve heard the mantra since I got serious about becoming a published author years ago. “Your mailing list is gold. They are your fans. They want to hear from you.” I believe the essence of this is true, in theory. If someone signs up to be on your mailing list, they are agreeing to hear from you, right?

Not always.

Part of the problem is the sheer number of authors using this tactic has overwhelmed the market. It’s no longer new, or unique; pretty much every author has a newsletter sign up on their website for which they actively seek subscribers, promising freebies, exclusive content, and other goodies in exchange for their coveted email address. So the competition factor has forced authors to be more creative in enticing readers to sign up. Just liking your books seems to be the last reason readers sign up these days.

More Free Stuff!

Another common way to get readers to sign up is mass promotion, or cross-promotion. Promotional companies or groups of authors offer gift cards or other prizes to readers in exchange for signing up to the mailing lists of several authors listed on their promotion. This seems to work, and sounds like a great way for readers to find new authors. But when the main motivation for someone signing up is a prize, and not you as an author or your books, will they stick around and actually read your newsletter? Or will they opt out the first chance they get, or worse, put your emails into spam?

Speaking of Spam…

I have been getting occasional emails from authors I have never heard of, spamming me about their book. I couldn’t figure out how that was happening when I had not signed up for their newsletters. But today I saw a conversation on Facebook where another author received over sixty (!) unsolicited emails from other authors spamming about their books. The thread was long as others commented they, too have been inundated with unsolicited emails from authors. Somehow, author newsletter swaps are occurring and getting into email lists. These kinds of abuses are precisely why readers are getting fatigued.

Sending your email to someone who never asked for it is spam, plain and simple, whether you do it directly or through a co-opted swap. It is also illegal and likely against the Terms of Service of your email service provider.

Another reason you want your list to be comprised of engaged readers is the fact that maintaining a list can be costly. Most email services charge when you get to a certain number of contacts or send out a certain number of emails. Which is disheartening when you find the open rate is small compared to the number you are mailing out and paying for. Some authors go through periodically and delete contacts who don’t open the emails, but apparently some email platforms allow reading without fully opening, so they may be purging engaged readers. There is no definitive way to tell for sure if the newsletter is being read. So, rather than having tons of subscribers who may or may not care to be on your list, wouldn’t it be better in the long run to cultivate a list of readers who really do want to hear from you?

The Struggle Is Real

Email itself has become a necessary evil in our lives. It’s a struggle for many to keep up with. I have a friend whose little red dot on her phone says she has over six thousand unread emails! I’m sure she is not alone, and some of those unread emails may well be from some of her favorite authors. (I am one of those who obsessively clears my emails, so no red dots for me. But I still struggle with reading them all in a timely manner).

No doubt newsletters still work for many, but there are challenges. If you end up with a certain percentage of loyal readers who really do read and respond to your email newsletter, then it will be worth it. Just don’t engage in abusive practices, or expect miracles from your newsletter. It is just one tool in your marketing arsenal. Like anything else, it all boils down to discoverability and engagement.

When you find that, it truly is gold.

 

 

 

 

Why I Love To Give Free Stuff

I’ve been giving stuff away lately, and I have to admit, it feels pretty good! And I’m not even concerned about getting anything back. That’s the best way to give, isn’t it? Pay it forward and all that. So when I give I try to do so with pure intentions and hope karma does the rest.

Free Works, Apparently

I was pleasantly surprised this month when I had my “free days” on Amazon. My first book, Unexplained, had almost four thousand downloads! I had run some promotions on social media and a few newsletters, and it seems to have paid off. All three of my Higher Elevation Series books are in Kindle Unlimited right now, and the sales and page reads have been better than I ever expected. The idea of giving away that many copies felt weird to me at first, but at least my books are out there, finding an audience. So I consider this a win.

I’ve also given away paperback copies, signed, of course. I ran Goodreads Giveaways, I gave away books through my Facebook Group, Renee Regent’s Readers. I gave away an Amazon gift card when I did a takeover on Facebook. This is nothing new, authors have been doing this and more for years, but I never realized how good it would feel to do it. I knew giving things away was a good business strategy, but it’s more than that. It’s something I actually look forward to. Even though it’s common now to hand out swag and free books, people still get excited about it, and for me, seeing their excitement is the fun part.

But Wait, There’s More!

All this giving away of goodies had me thinking, “What else can I give?” While looking through the statistics report of my blog for ideas, I decided to compile a free mini ebook. Or two. Well, I ended up with five, actually!

I’ve been blogging since 2013, and according to WordPress, I have over 2,400 followers. I’ve written over one hundred posts on various topics, some of which have been viewed thousands of times. I love blogging and have covered diverse topics over the years, so I compiled some of my most popular posts into mini ebooks by subject. They’re a quick, easy read, and I hope readers will find them fun and informative. Here’s a rundown:

Romance Novel Trends– a (sometimes humorous) look at the trends shaping Romance Novels today, from those ubiquitous “Ab Covers” to Seasoned Romance

Writing Tips on Marketing– the elusive Holy Grail of discoverability, and ways to find it

Writing Tips on Craft– Useful and practical information I’ve learned along the way. I put myself through the ringer so you don’t have to!

Supernatural/Metaphysical– curious about the Law of Attraction? Wondering if ghosts are real? Find out in this exploration of the unexplained, which often end up in my stories

From the Heart– In which I share stories from my real life experiences. There’s some humor, some heartbreak, and of course, love.

 

Whether you are a writer, a reader, or both, I hope you’ll find something interesting in these posts. They are available exclusively to my newsletter subscribers. If interested, you can sign up here.

There’s also a page on my website called “Free Reads”, where you can read the first chapter of Unexplained.

When it comes to giving, I feel like I’m just getting started. I have plenty of stories and blog posts still in my head, so don’t worry, there’s more to come. If you were one of the readers who downloaded or bought my books, or read them on KU these past few weeks, thank you from the bottom of my heart!

That’s the best gift anyone could give me.

 

 

 

Making Peace With Unfinished Stories

How many unfinished stories does the average author have?

I recently took inventory of all the stories I’ve written, and was surprised to find how many I had started and not finished. I have published three novels so far, so finishing a draft in general is not a problem for me. Some stories seem take hold of me and I can’t rest until they are done, and others, not so much. But that pile of unfinished manuscripts has been staring at me almost as hard as my TBR (to be read) pile, and it made me wonder if there was a common thread, a particular reason why those stories didn’t get finished. Was there something wrong, or is it normal to have a backlog of unfinished work?

The Consensus
I polled several authors, both traditionally and indie published, and their answers surprised me. Just as every author’s writing process is different, so is their approach to finishing drafts. Here’s what I found:

Some or none? A few authors said they always finish what they started, but the majority did have at least some unfinished drafts, with the average being around 4-5. One prolific author had twenty-four drafts set aside.

Plotter or pantser? Some voiced the thought that having unfinished stories may have to do with being a “plotter” or “pantser” style of writer, but I saw no discernable trends in that regard.

Will they go back and finish? Most planned to finish their stories at some point, but some chalked it up to learning their craft. Only one person reported they had deleted their old drafts. Several authors mentioned having gone back to old manuscripts and rewriting them into successful books. Personally, I agree with keeping everything─you never know what might work in the future and there could be gold in those old manuscripts.

Does it bother them? Having unfinished stories has been bothering me, so I asked if others felt the same. Again, it depended on the author’s perspective. A few said it bothered them to have the unfinished stories, but others said they kept their main focus on what they were currently working on and had no time or energy to worry about anything else.

Why didn’t you finish? Many reported they loved their unfinished stories but set them aside for more saleable projects. For example, they got a contract on an earlier work, or had to keep working on a series, got an idea for a currently popular genre, etc. You have to go where the money is! But some authors said that certain stories just won’t come together, no matter how much you love the premise or the characters. It doesn’t mean the story is hopeless, though. Ideas for the stalled story could still come at any time.

 

The Conclusion
This exercise did tell me a few things about myself as a writer. First, I’m not alone or abnormal. Not finishing a draft or not using a completed draft is a natural part of the business. As long as you keep working, keep moving forward, it’s all just your body of work.
Taking time to examine my unfinished stories helped me in other ways, too. I was able to discern the common themes running through my work, and see the development of my voice. I can see how I’ve progressed with plotting and character development.

So I’m not as worried now about those languishing drafts, but sometimes the characters of those unfinished works start prompting me to get back to “their” story. I feel so guilty─I have let them down! But I guess I’ll just have to make peace with the fact I may never finish them all, and that’s okay.

How many unfinished stories do you have? Does it bother you?

 

When It’s Time To Change Book Covers

Rebranding a book or a series is more common now than ever before. From Indie Authors to small presses to large publishing houses, changing the cover of a book is a marketing strategy which can breathe new life into sagging sales. It can also cause the book to appeal to a different audience, bringing in new readers. Some authors or publishers do this periodically, just to keep their product packaging fresh and on trend.

The Strategy
But there’s another reason you may want to change your book’s covers. While I loved the original covers of my Higher Elevation Series, once all three books were published I got some feedback indicating there was some confusion as to what genre they were. When you’re an indie author, you have to do the best research you can, and get as much feedback from readers and other authors as possible, to “test market” your covers and back cover copy before you publish. Which I did. But….

Sometimes this writing gig is all about trial and error. Which is true of many businesses. Having been an entrepreneur all my life, I can’t tell you how many flops I’ve had! But I’ve also had outrageous success, lucky breaks and then times when nothing special happened. So though it was disappointing to learn my covers weren’t “perfect” as they were, it was simply a business decision to change them. What I had chosen originally was doing fine, but it wasn’t exactly the best representation of my stories.

The Quest
So the quest for new covers began. I spent countless hours on stock photo sites and book cover sites, until I was about to go cross-eyed. If you have spent any time doing this, you know how frustrating it can be. I wanted to strike a balance between what I “saw” in my mind’s eye for the book covers, and what the cover designer, with her expertise, could do. I finally found Spellbound Cover Design, and together we came up with the brand new covers you see here, and on my website http://reneeregent.com  I also rewrote my cover copy, with the help of some author friends. There are a few professionals who write cover copy, or blurbs, and I hear they do a fabulous job. So it’s worth looking into, because blurbs are hard, right?

You can research and tweak these things forever, so at some point you just have to go with the best book packaging you can produce, and put it back out there. I think the look and feel of these new covers better represents the supernatural/mystery/suspense aspects of my books, without detracting from the romance. Plus the color really pops!

The Bottom Line
Your book’s covers may never be perfect, and what looks great today may not be so hot a few years from now. (“Bodice Rippers”, anyone?) So be open to the idea of changing your covers periodically. The bottom line is, no matter how much research you do, sometimes you don’t know how a book (your product) will be received until it’s out there in the world.

Authors- have you changed your book’s covers? Did it help?
Readers- do you notice when a book’s cover has been changed? Does it affect your decision to buy?